Job details
Job type full-time
Full job description
Tastypill is a fast-growing tech company focused on creating the most innovative hyper casual games and publishing them to mobile marketsWe work with talented game development teams from all around the world to produce hit games and scale them to the top of the chartsOur games have over 500 million downloads and 55 million monthly active usersWe are looking for talented professionals to join us as we continue to scale our teamIf you are a rockstar and love what you do, come join us!
We are looking for a talented, creative, and experienced digital marketing manager that will help tastypill move forward with its global consumer acquisition missionYou are excited about data, analysis, optimization, and trending resultsYou want to be a part of something new, you want to be challenged, and to be a part of an exciting growing team#li-remote
Responsibilities:
Analyze, optimize, and report on assigned portfolio of campaigns / games, regularly
Utilize and identify opportunities to improve our ua strategy and process
Become an expert on assigned portfolio of campaigns / games
Optimize for and achieve specified roas targets for assigned portfolio of campaigns/games
Collaborate to define or re-define specified roas targets
Coach / support ua analyst(s) on best practices, training often, problem solving, and their career growth
Communicate insights both good, bad, and static for assigned portfolio of campaigns / games
Collaborate with the product and marketing teams to coordinate around upcoming game releases
Requirements:
2-3 years of experience managing digital marketing campaigns - preferably in user acquisition targeting installs
Experience with marketing data analysis – you cannot wait to track performance trends and turn insight into action
Excel proficiency – you think it is cool to brag about finding clever formulas that saved you time and effort
Familiarity with attribution tracking platforms – especially in the app install ecosystem
Excellent problem solving and critical thinking skills
Ability to work effectively and accurately under pressure
Detail-oriented, organized, and highly motivated
Thrives in a creative and collaborative environment
Excellent verbal, written, and interpersonal skills required, conflict resolution skills a plus
You have a proven track of hitting and surpassing given kpi targets, especially in user acquisition and retention
Understanding of ua networks (facebook/instagram ads, adwords, snapchat, sdk networks, etc.)
Ba/bs degree
Bonus:
User acquisition, app install marketing, or digital marketing experience
Gaming industry experience, especially in hyper-casual
Global marketing experience – balancing geo level costs against return
Experience managing campaigns across multiple networks
Proficiency of ad mediation tools
Positive, problem solving character
Strong work ethic, and cares about the team
Benefits
Competitive salary
Medical, dental, & vision insurance
Flex pto
Profit sharing
401k match
Tastypill is an equal opportunity employerWe embrace diversity and hire on the basis of qualifications and business needs.
